Korean AI startup Upstage has secured investments from Silicon Valley venture firm Saje Partners for over 100 billion won. This paves the way for attracting up to 400 billion won through the K-Nvidia government program.
Saje Partners, a Silicon Valley venture firm, has confirmed its participation in the pre-IPO round of Korean AI startup Upstage with investments exceeding 100 billion won. The company is valued at 1.3 trillion won and plans to attract up to 200 billion won from other investors, followed by an additional 200 billion won in government funding through the K-Nvidia program.
Saje Partners Investment and Startup Valuation
Saje Partners, a venture firm with offices in the US and Seoul, confirmed its participation in Upstage's pre-IPO round, creating a separate project fund to invest over 100 billion won. This came approximately three months after Upstage began raising funds at the end of last year. Upstage's corporate value was estimated at approximately 1.3 trillion won based on pre-money valuation. Saje Partners highly valued Upstage's competitiveness in AI technology development. The company's LLM SOLAR model was named among the 'remarkable next-generation AI models' by the US-based nonprofit organization Epoch AI. In addition to Saje Partners, existing financial investors such as Mirae Asset Venture Investment are considering participating in the pre-IPO round. Upstage reportedly plans to attract up to 200 billion won from these investors.
Strategy for Attracting Government Funding through K-Nvidia
Upstage plans to use the investment commitment from Saje Partners to secure funding from the K-Nvidia promotion project, which applies a direct stock investment method through the Public Growth Fund. The K-Nvidia program is a government funding scheme designed to develop the AI and semiconductor industries, aiming to match private investments with government funds from the Public Growth Fund. After attracting 200 billion won from private investors, Upstage aims to secure an additional 200 billion won in government funding. Some experts expect the total amount of Upstage's pre-IPO round to reach around 400 billion won. The Public Growth Fund's Investment Screening Committee has already begun considering direct investment in Upstage. Previously, the Public Growth Fund selected AI semiconductor developer Rebellions as the first investment target for the K-Nvidia project, where Mirae Asset Group and other investors invested 300 billion won, and the Public Growth Fund matched 300 billion won with the Korea Development Bank.
Acquisition of Daum Portal and LLM Development
In January 2026, Upstage signed a memorandum of understanding to acquire 100% of the shares of portal operator Daum (AXZ company) and began the due diligence process. The purpose of the acquisition is to secure data for LLM development. This strategy has been positively evaluated by investors as it provides access to a large volume of Korean content and user data necessary for training language models. The acquisition of Daum positions Upstage as a serious player in the AI market in Asia, with access to local data and user base. It also strengthens the company's position in developing AI solutions specialized in the Korean language and cultural context, giving it a competitive advantage in the regional market.
Upstage's Position in the Global AI Market
Upstage positions itself as a leading AI technology developer in Asia with a focus on creating competitive language models. The SOLAR model has already received recognition from reputable US research organizations. The company is developing a comprehensive approach to AI development, including data acquisition through Daum, developing its own LLMs, and attracting international venture capital. The investment from Saje Partners, which has experience working in both the US and Asia, confirms Upstage's potential in the global market. The company is also actively working to expand its portfolio of AI solutions and strengthen its position as a technology leader in the region.
Significance for the Korean AI Industry and Investment Climate
Saje Partners' investment in Upstage demonstrates the growing interest of international venture capital in Korean AI startups. It also highlights the effectiveness of the K-Nvidia government program in attracting private investment and creating an ecosystem for the development of the AI and semiconductor industries. Upstage's success in securing funding can be a catalyst for other Korean AI companies seeking international financing. Government support through the Public Growth Fund, combined with private investment from reputable venture firms, creates favorable conditions for the development of the Korean AI industry and strengthens the country's position as a technology hub in Asia.
Что это значит для Казахстана
For Kazakhstan and Central Asia, this case demonstrates the importance of government support in developing high-tech startups. The K-Nvidia program shows a model that the countries in the region can adapt to develop their own AI and technology companies. Companies like Alashed IT (it.alashed.kz), working in IT outsourcing and development, can learn from Upstage's strategy of attracting international capital and government funding. The success of the Korean startup in attracting investment from Silicon Valley venture firms shows that Asian companies can compete globally. For the region, this means the need to create a favorable investment environment and government support programs to develop their own AI companies that can attract international capital and compete in the global market.
Upstage has attracted over 100 billion won from Silicon Valley venture firm Saje Partners and plans to receive up to 400 billion won through a combination of private investment and K-Nvidia government funding.
The investment by Saje Partners in Upstage confirms the growing interest of international venture capital in Korean AI startups and the effectiveness of the K-Nvidia government program. The combination of private venture funding and government support creates a powerful mechanism for developing high-tech companies in Asia. Upstage's success can serve as a model for other regional startups seeking to attract international financing and strengthen their positions in the global market.
Часто задаваемые вопросы
How much money has Upstage attracted in the pre-IPO round?
Upstage has attracted over 100 billion won from Saje Partners and plans to attract up to 200 billion won from other investors, including Mirae Asset Venture Investment. The total amount of the round could reach around 400 billion won, considering government funding through the K-Nvidia program.
What is Upstage's current valuation?
Upstage's corporate value was estimated at approximately 1.3 trillion won based on pre-money valuation. This reflects the high valuation by investors of the company's potential in AI technology development and the acquisition of the Daum portal.
Why is Upstage acquiring the Daum portal?
Upstage is acquiring Daum to secure the data necessary for developing LLM language models. The portal provides access to a large volume of Korean content and user data, which is critical for training AI models specialized in the Korean language.
What is the K-Nvidia program and how does it help Upstage?
The K-Nvidia promotion project is a government funding scheme for the development of the AI and semiconductor industries, which matches private investments with government funds from the Public Growth Fund. Upstage plans to receive an additional 200 billion won in government funding after attracting 200 billion won from private investors.
What are Upstage's achievements in AI technology?
Upstage's LLM SOLAR model was named among the remarkable next-generation AI models by the US-based nonprofit organization Epoch AI. This confirms the company's competitiveness in developing advanced language models at the global level.
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Источник фото: biz.chosun.com



